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Jooki rocks 4YFN

Jooki rocks 4YFN

The figurine-controlled WiFi speaker embarks for Barcelona.

Muuselabs is headed for the annual Mobile World Congress (MWC) in Barcelona. After being awarded as “Best in Family Tech” at CES 2017 in January in Las Vegas, the start-up will present the Jooki at MWC’s flourishing start-up business platform called “4 Years From Now” (4YFN).

From February 27th untill 1st of March, the future of mobile and digital technology will gather at Fira Barcelona Montjuic. Jooki will not just meet new customers. Important investors and decision-makers will be there as well, looking for real innovation and talent. Together with other selected Belgian startups, Muuselabs is joining the delegation to meet with customers and investors and will be pitching in the European Champions session organized by the European Startup Network on Monday Feb 27th at 3pm.

“After our roadshow with Jooki at CES in Vegas, I am very much looking forward to join the delegation and address the European innovation scene.  4YFN at MWC is looking into the future of mobile and I am very excited for MuuseLabs to join in the ecosystem” , said MuuseLabs' CEO Théodore Marescaux. 

The company will join in on the 4YFN show floor for three days of live demos of Jooki.


About Jooki

Jooki is fully standalone and plays files stored locally (sourced from CDs or iTunes) and also supports wifi Spotify streaming and Bluetooth. It uses an intuitive figurine-based interface where each figurine is a playlist. Children operate Jooki by putting “Stars” on it. These Stars are figurines and tokens, and act as physical bookmarks to digital audio. Each toy includes an NFC chip that links to a playlist, podcast or web-stream. Parents manage what their children listen to by way of an app to upload music to Jooki and link Stars to it.

Funded on Kickstarter, Jooki is a fun music player that anyone can use anywhere, anytime. It is designed to share the magic of music with the entire family, including the youngest ones.


About 4YFN

4YFN is the fastest growing digital startup event in the world! The home of the growing global tech startup community, creating lasting connections among startups, investors and corporations during the GSMA Mobile World Congress Barcelona, the world’s largest mobile industry exhibition.

In 2015, 12.000 people came to 4YFN. In 2016 GSMA Mobile World Congress Surpasses a record 100,000 visitors, and 15.000 people attended 4YFN. Later that year, 4YFN landed in the heart of Mobile World Congress Shanghai for the first time, housing the latest in startup innovations, pitching sessions, workshops and a stage for top speakers & startup competitions. This year, we expect to se 18.000-20.000 visitors in Bercelona.

Visit the website of 4YFN and the list of joining Belgian Startups can be found  below.

About Muuselabs:

MuuseLabs is a family tech and media IoT company. Jooki, its first product, is an award-winning, figurine-controlled wifi speaker that enhances play and develops children’s independence and imagination, away from screens. Muuselabs will be presenting live demos of Jooki at 4YFN in Barcelona from February 27th to 1st of march. 2017.

Experience Jooki from February 27th to 1st of March 2017 at 4YFN at the Fiera Monjuic in Barcelona.

Schedule a meeting:

Jooki - The Jukebox For Kids (Explainer)

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